This conceptual fashion label aims to design refined garment pieces and contemporary bridal gowns for women with strong personal style that do not rely on passing trends but use them wisely to enrich their own style signature. Each garment piece is a piece of art with a life of its own. Architecture, lifetime stories, memories, past eras are some of the subjects that provide inspiration for each season’s collection.
Born in 1983, in Nicosia, Cyprus the label’s head designer, graduated from the University of Brighton, UK in 2007, achieving a BA in Fashion Design with Business Studies with First Class Honours. During her studies, she managed to be offered a placement in Hussein Chalayan studio, one of the leading conceptual British Designers of his era, as a Womenswear Design Assistant for the Autumn/Winter 2006 collection. The placement offered her a direct experience of how a collection is produced from start to finish as well as the opportunity to work alongside Hussein Chalayan himself and well known stylist Jane How. Her Final Degree Show Collection was one of the ones chosen for the University of Brighton’s Graduate Fashion Show in the Ministry of Sound in London. On finishing her studies, she worked as an Assistant designer / pattern cutter of one of the most well known and accredited designers in Cyprus for two years. In December 2009, a shared dream becomes the root for the launch of a capsule collection under the label LANA SEVAS CONCEPTUAL FASHION LABEL and the opening of its flagship showroom in the heart of Nicosia.